> For the complete documentation index, see [llms.txt](https://docs.arcnova.tv/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.arcnova.tv/use-cases/branded-entertainment.md).

# Branded Entertainment

Brands can use ArcNova to explore AI-powered storytelling.

Potential branded entertainment formats include:

* Product stories
* Character-driven campaigns
* Short-form ads
* Social storytelling
* Interactive content concepts
* AI-generated campaign pilots

ArcNova helps brands experiment with creative ideas more quickly.

<https://www.youtube.com/watch?v=sXj7U4o_xn0>


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